ALISO VIEJO, Calif. – The California Collegiate Athletic Association (CCAA) and Athletic Solutions are proud to announce a new partnership to empower student-athletes through the launch of official NIL Locker Rooms. Every student-athlete at member institutions in the CCAA will have the opportunity to opt-in with Athletic Solutions to receive their own NIL Locker Room.  As the officially endorsed NIL store of the CCAA, Athletic Solutions' innovative approach provides fans with direct access to officially licensed merchandise that supports all student-athletes.
 
This marks a significant step in expanding Name, Image, and Likeness (NIL) opportunities, while strengthening the connection between fans and athletes at member schools in the CCAA.
 
In addition to creating opportunities for student-athletes to open their own NIL Locker Rooms, Athletic Solutions will be an official CCAA Championships sponsor. Athletic Solutions is also partnering with the CCAA to create an online store featuring branded CCAA merchandise and champion apparel, celebrating all regular-season and tournament conference champions. The store is now live, featuring products for all fall 2025 conference champions. Fans can shop the CCAA champions store by visiting GoCCAA.org/Store
 
"This partnership with Athletic Solutions provides our CCAA fans and student-athletes with a significantly elevated merchandise experience," said CCAA Commissioner Allen Hardison. "We will now be able to provide conference champions shirts, student-athlete specific merchandise, CCAA gear, and expanded CCAA tournament apparel options. The NIL Locker Rooms offered through this collaboration will also produce an exciting opportunity for CCAA student-athletes."
 
“Partnering with the California Collegiate Athletic Association means partnering with excellence,” said Tom Feiden, President & CEO of Athletic Solutions. “Our mission is simple: empower athletes, inspire fans with great products, and elevate the spirit of college athletics. We’re proud to partner with the CCAA.” 
 
About the CCAA
The California Collegiate Athletic Association has been the nation's most successful Division II intercollegiate athletics conference since its establishment in December 1938. CCAA members have won 157 NCAA Championships (103 men, 54 women), far and away the most of any Division II conference. The 12-member league is home to some of the nation's finest NCAA Division II athletic programs in Cal Poly Humboldt, Cal Poly Pomona, Cal State Dominguez Hills, Cal State East Bay, Cal State LA, Cal State Monterey Bay, Cal State San Bernardino, Cal State San Marcos, Chico State, San Francisco State, Stanislaus State, UC Merced and soon to be Fresno Pacific and Menlo. With a strong emphasis on leadership, integrity, and sportsmanship, the CCAA continues to shape the future of college athletics in the Golden State. For more information, visit goccaa.org. 
 
About Athletic Solutions
Athletic Solutions is a national leader in NIL fan engagement and e-commerce technology, collaborating with colleges and universities to bring NIL Locker Rooms to life. Their platform simplifies NIL opportunities, providing student-athletes with the tools and exposure needed to thrive in the evolving landscape of college athletics.